One popular app is TikTok, which is used to watch and create short videos as well as going live and interacting with followers/viewers. The target audience according to omnicoreagency.com are 18- to 24-year-old users. TikTok makes money off the ads and sponsored posts from creators as well as a percentage of what creators make. Now for how the creators make money, there is a creator fund where creators with over 100,000 followers can earn anywhere from $200 to $1,000 a month. Creators with over a million followers can earn from $1,000 to $5,000 or more per month. There are some creators who can earn $100,000 to $250,000 for a single post while working with big brands according to Foundr. Other revenue streams include driving sales, being part of an affiliate program, posting sponsored posts, becoming a brand ambassador, and receiving gifts and donations from followers. To get the most out of TikTok here are a couple tips and tricks. In order to grow your account and gain more followers be sure to jump on new trends such as trending sounds, filters, and hashtags so that your posts will get pushed to more “for you pages”. Another tip is to post consistently and keep the videos short and concise to keep the viewers engaged.
Another popular app is Candy Crush. Candy Crush is a mobile free to play match 3 puzzle game. The target audience are woman aged 25 to 45 according to Feedough and the game was actually designed that way. The revenue stream first came from advertisements, but then soon switched to in app purchases, currently the app brings in $405,708 per day according to Business of Apps . Here is a tip to getting the most out of the app. One tip is to connect to Facebook with Candy Crush so you can see friends who also play and get lives from them if you run out and vice versa.