Mobile Apps

Snapchat is an app used to send messages, pictures, and videos to other users. It has features like selfie filters, snap stories, and spotlight videos and it can show users a map with their friends’ locations.

Snapchat is primarily used by generation z, or roughly young adults and later teens. Snapchat makes most of its revenue through advertisements. This app is best used for staying in contact with friends and family in a fun way. The way to get the most out of it is to have fun with it. (Source 1), (Source 2).

 

Duolingo is an app used for learning different languages. It sets up lessons in a fun and easy way to understand and it sets goals for its users. This app is primarily free unless the user chooses to spend money on other features.

The target audience and typical users for Duolingo are young people between 16 to 22 years old. Duolingo primarily makes its revenue through paid subscriptions, ad revenue, and selling translation data. If a user wants to get the most out of this app, they should use it often and consistently. Not only is it a good educational app with great success in teaching languages, but it is also mostly free and therefore a great resource for many. (Source 1), (Source 2), (Source 3)

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